Many MNEs employ relatively standardized advertising around the world, primarily because by doing so ________
A) they can cater to a wide variety of audiences with different preferences
B) they benefit from consumer inputs on effective marketing
C) they are able to produce high-quality ads
D) they are able to save costs
D
Business
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Why might individual departments prefer sequential product development?
What will be an ideal response?
Business
Max, a student of political science, believes that there should be government representatives on the board of directors of every major corporation
He also believes that the government should set up codes of socially responsible behavior for every industry. Which of the following schools of social responsibility does Max advocate? A) profit-oriented B) managerial C) institutional D) regulation
Business