What pricing strategy involves offering different forms of a product of different quality at different prices to different sets of customers based on their needs?

a. bundling
b. lead user pricing
c. versioning
d. price skimming

c

Business

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Which is NOT an appurtenance?

A. A right of egress B. Mineral rights C. Water rights D. Trade fixtures

Business

Which of the following statements is most likely true about direct and digital marketing?

A) They are used to sell goods to an undifferentiated market segment. B) They are inconvenient and lengthen the process for most buyers. C) They remain unaffected by the rapid growth of technologies. D) They build customer engagement and constitute a complete model for doing business. E) They are rarely used by companies as supplementary channels.

Business