This device, by electronic circuitry, will produce a pure wave:

Direct experience is usually processed through the peripheral route to persuasion and dramatic experience is processed through the central route to persuasion

Indicate whether the statement is true or false

Answer the following statement(s) true (T) or false (F)

1. In most cases, you will not establish a brand, but rather work to enhance it through the development of a campaign. 2. A campaign is a permanent aspect of the organization and is deeply rooted in every aspect of how that group acts. 3. The important thing is to have a clear vision for the role of each marketing piece you create. 4. A brochure is meant to alert your list of audience members as to an opportunity you want them to consider. 5. A stock postcard or simple one-sheet mailer can have a powerful impact if done right.