In a supertype-subtype structure, discriminator attributes ________
A) are easily represented in a relational design
B) cannot be represented in a relational design
C) require application logic to determine which subtypes correspond to a specific supertype instance
D) Both B and C are correct
D
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Once marketing managers have determined a global product and promotion strategy, they can select the remainder of the marketing mix. However, entry into many developing nations presents special pricing problems because:
a. the rate of capital accumulation exceeds the rate of population growth. b. there is always an expectation of countertrade by developing countries. c. the demand for low quality products is very less compared to developed countries. d. there is a lack of mass purchasing power.
A company is said to be a direct foreign investor in another country if it:
a. outsources a part of its production to the country due to the availability of cheaper labor. b. exports finished products to that country. c. manufactures products for that country based on contract manufacturing. d. acquires an active ownership of marketing facilities in that country.