When the size, purchasing power, and profile of a market segment can be calculated, the market is ________

A) measurable
B) profitable
C) substantial
D) actionable
E) competitive

A

Business

You might also like to view...

Pepe Homes manufactures a range of bathroom accessories and fittings that include bathtubs, shower stalls, etc

While deciding on an effective advertising media vehicle for its planned advertising campaign, the marketing department decides that its advertising objectives would be best achieved if they used a medium that would portray their brand as prestigious and a symbol of luxury. To this effect, the medium should offer marketers a high degree of audience selectivity and high-quality reproduction. Which of the following advertising media would best serve the advertising purposes of Pepe Homes? A) outdoor media B) radio C) magazines D) television E) newspapers

Business

In a BPMN diagram, which color is a process?

A) Green B) Red C) Yellow D) White

Business