At what stage in the adoption process do people seek more information about the idea or product?

A) trial
B) adoption
C) interest
D) awareness
E) evaluation

Answer: C

Communication & Mass Media

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In the ______________organizational pattern, your main points are subtopics of a larger topic

A. Chronological B. Causal C. Problem-Cause-Solution D. Topical

Communication & Mass Media

President Bill Clinton called this journalist “the voice of humanity” and Time magazine called this journalist the world’s most influential correspondent since Murrow”:

a) Barbara Walters; b) Walter Cronkite; c) Christiane Amanpour; d) Morley Safer; e) Diane Sawyer

Communication & Mass Media