In her persuasive speech, Beatrice says the following:

?So, by using these simple steps, you will
save time, money, and energy.? What form of persuasive appeal is this?
A) positive motivation
B) negative or guilt-based emotion
C) cognitive dissonance
D) an appeal to the audience?s self-esteem needs

A

Communication & Mass Media

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Women are more likely than men to lie about their ____________ on dating sites, whereas men more often misrepresent their professions and ____________.

a. weight/marital status b. age/income c. weight/income d. age/marital status

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Which of the following types of support material can be used to reduce large masses of information into categories, to emphasize size, or to indicate trends?

a. explanations b. statistics c. examples d. testimonials

Communication & Mass Media