The best way for journalists to prevent their readers from going elsewhere for news is to ______.

Persuasion, as it is practiced in public relations today, is only a few hundred years old

Indicate whether this statement is true or false.

The evolution of digital and social media provides access to forms of distribution which benefit the PR writer in what ways?

a. reaching people around the world with one keystroke b. reaching more people, more frequently, and at less cost c. creating and sending news and feature releases in half the time d. doubling the size of your media contacts distribution list