Which of the following is a disadvantage of using available published reports as a source of data
for market sizing?
A) lack of coverage of a wide variety of markets
B) high expenses of obtaining such reports
C) extremely specific nature of the data
D) inability to cover market characteristics such as market size forecasts
B
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________ are unstructured, direct, personal interviews in which a single respondent is probed by a highly skilled interviewer to uncover underlying motivations, beliefs, attitudes, and feelings on a topic
A) Focus groups B) Depth interviews C) Quantitative surveys D) Experiments E) Probing interviews
If you die intestate,
A) there will be a state-mandated distribution of your assets. B) your estate will be distributed according to the terms of your will. C) your estate will be distributed entirely to your children with your wife receiving nothing. D) your estate will be distributed entirely to your wife with your children receiving nothing.