According to the AMA definition of marketing, which of the following is true of marketing?
A) "Making the sale" should be considered the end of marketing.
B) Marketing is carried out for the benefit of the customer.
C) Marketing is carried out for the benefit of the stakeholders.
D) Marketing should not be considered an organizational function.
E) all of the above
C
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Which one of the following best accounts for the early development of public relations in the United States?
A. The Catholic Church's "propagating the faith" B. The United States efforts to support wars C. Power conflicts tied to political reform movements
Which of the following statements is TRUE?
A) On many calculators the TVM key for interest is I/Y; this is Interest per Year, or the EAR rate. B) On many calculators the TVM key for interest is Y/I; this is Interest per Year, or the APR rate. C) On many calculators the TVM key for interest is I/Y; this is Interest per Year, or the APR rate. D) On many calculators the TVM key for a period is I/Y.