Alex works in the marketing department of an international company. How can Alex use modern technologies to conduct market research and better serve his company's customers?
What will be an ideal response?
Alex could use the company's Web site and social media sites to monitor online discussions of the company's products and services. He could track customer-generated review systems or online data services to learn more about the needs and wants of his customers. Alex could create a customer database for the company to target individual customers with tailored offers.
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A cash budget is often more valuable as a LONG-term rather than a SHORT-TERM financial forecasting vehicle
Indicate whether the statement is true or false
Which of the following is the primary function of a wiki?
A) It allows users to join online groups in order to buy a particular item. B) It allows users to add and edit interlinked web pages. C) It allows users to communicate through instant messaging and electronic mail. D) It allows users to interact synchronously and make decisions together.