Performing your “self” requires ______.

a. having more money than your audience has
b. having an audience
c. having a positive self-image
d. having material objects that support your performance

b. having an audience

Communication & Mass Media

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When you use coercive power, other bases of power are increased

a. true b. false

Communication & Mass Media

Analogical reasoning is reasoning based on: a. using two conditions or events that resemble each other in ways that are certain to make claims about how they resemble each other in ways that are less certain

b. using a familiar and commonly accepted claim to establish the truth of a very specific claim. c. using specific instances or examples to make a claim about a general conclusion. d. using cause-and-effect relationships to make a claim.

Communication & Mass Media