In the PESO model, what are some reasons an organization might prefer NOT to use paid media?
What will be an ideal response?
Paid media is often recognized by audience members as advertising, and
advertising is sometimes not considered as objective (or perhaps fully honest) as, say,
coverage of the same topic by a news reporter (earned media).
Communication & Mass Media
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A presentation speech is a speech that officially recommends someone as a candidate for an office or position
Indicate whether the statement is true or false
Communication & Mass Media
In order to accomplish the objectives assigned to them, committees of an organization may need which of the following from the organization?
A. a program about how to work as a committee member B. expert consultants C. information about the budget and other physical resources available to the committee D. all of these E. none of these
Communication & Mass Media