Which of the following terms refers to the continuous process of gathering and evaluating information about variables and events around the world that may pose threats or opportunities to the firm?

A) business process reengineering
B) PEST analysis
C) environmental assessment
D) fundamental analysis

C

Business

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Before volunteering someone's name as a reference, always

A) assume you have permission to do so. B) ask that person's permission. C) describe your relationship with that person. D) list that person's address and phone number for ease of contact. E) explain that you're not really sure what they will say about you.

Business

Paid search refers to the practice of charging Internet users a small premium for obtaining individualized search results

Indicate whether the statement is true or false

Business