Gross domestic product is defined as

What will be an ideal response?

the sum of all goods and services produced in a country during a year.

Business

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In conducting a swot analysis for a professional sport team, having a 40 Fortune 500 companies in its city would be viewed as an internal strength.

a. true b. false

Business

Companies often fail to integrate their various communications to consumers because ________

A) historically, consumers have been able to distinguish between message sources B) advertising departments are reluctant to work with public relations professionals C) communications often come from different parts of the company D) personal selling and sales promotion are in direct conflict E) firms have overemphasized the concept of brand contact

Business