A receiver decodes a message by ________
A) putting it into words, images, or actions
B) selecting a channel through which to transmit it
C) interpreting its words or actions and attaching meaning to them
D) determining the appropriate verbal or nonverbal response that should be sent
E) closing the dynamic loop
Answer: C
Explanation: C) The receivers' prior knowledge, experience, or expectations may affect the way they decode the message, which involves interpreting and attaching meaning to the words, images, and actions.
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Websites, cell phones, and advertisements that present the same message and theme are:
A) contact points B) marketing plans C) account executives D) marketing objectives
During the evaluation process, the communicator should evaluate the message for honesty, clarity, and goodwill
Indicate whether the statement is true or false.