Serious or emotional advertisements are largely used to change people's deeply rooted values and attitudes
Indicate whether the statement is true or false
a. True
b. False
ANSWER: False
Advertising may succeed in transforming a person's negative attitude toward a product into a positive one. However, it can't change their deeply rooted values and attitudes.
Business
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Since a project may get ahead of or fall behind schedule, a calendar date cannot be a milestone
Indicate whether the statement is true or false
Business
The best measure of a person's or family's wealth is
A) the amount of salary earned annually. B) net worth. C) the total dollar value of investment assets. D) the market value of real estate including the personal home.
Business