Which type of advertising is used to develop brand preferences and to increase brand loyalty?
A) personal advertising
B) persuasive advertising
C) reminder advertising
D) informative advertising
E) comprehensive advertising
B
Business
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Which of the following phrases best describes product focus?
A) low volume, high variety B) Finished goods are usually made to order. C) Processes are designed to perform a wide variety of activities. D) high fixed costs, low variable costs E) high inventory
Business
Today the prevalent thinking is to make everyone fit a corporate mold
Indicate whether the statement is true or false
Business