Which of the following is a major advantage of using direct mail?
A) Direct mail permits target market selectivity.
B) It is the best suited tool for selling complex products.
C) Campaign testing is not needed for direct mail.
D) Direct mail has very high conversion rates.
E) It is the best method to sell industrial products.
A
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Which of the following is a type of damage award that may be granted by a court as a remedy for breach of contract:
a. compensatory b. expectancy c. nominal d. all of the other specific choices are correct e. none of the other specific choices are correct
In Whalen v. Union Bag & Paper Co, the New York Court of Appeals held that a pulp mill could be forced to cease operations if it polluted a creek, even if it was not negligent
a. True b. False Indicate whether the statement is true or false