When a telemarketer calls a college student on the phone and offers a one-year subscription to BUSINESS WEEK at a 50 percent discount, this is an example of:

A. Personal selling
B. Mass selling
C. Publicity
D. Sales promotion
E. Advertising

Answer: A. Personal selling

Business

You might also like to view...

On December 15, Duncan Services, Inc. collected revenue of $3,000 in advance from a new client, and agreed to provide services to the client for the period of December 15 through January 15 of the following year

Assume that the company records deferred revenues using the alternative treatment, and journalize the adjusting entry recorded on December 31. What will be an ideal response

Business

A measure of how close the sample has come to the null hypothesis is called the ________

A) level of significance B) power of a test C) test statistic D) critical value E) incidence of difference

Business