A(n) ________ is a document that describes the marketing environment, outlines the marketing objectives and strategies, and identifies how the company will implement the strategies
A) marketing plan
B) communications plan
C) business plan
D) operational plan
E) financial plan
A
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When Jo, a sales associate, enters an account number, which of the following controls that would allow the system to retrieve and display the account name so that Jo could verify that the correct account number had been entered?
A. data matching B. sequence check C. closed-loop verification D. prompting
The five keys for effective on-the-job informal training include:
A. Teaming, lecturing, customer interaction, mentoring, peer-to-peer communication B. Teaming, meetings, customer interaction, mentoring, peer-to-peer communication C. Lecturing, coaching, customer interaction, mentoring, peer-to-peer communication D. Teaming, coaching, customer interaction, mentoring, peer-to-peer communication E. Teaming, meetings, customer interaction, mentoring, electronic training