Which of the following ways to conveying a brand's category membership relates to well-known,
noteworthy brands in a category helping a brand specify its category membership?
A) comparing to exemplars
B) communicating deliverability variables
C) identifying counter examples
D) announcing category benefits
E) relying on the product descriptor
A
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A situation analysis is also known as a(n) ________
A) business review B) portfolio analysis C) market review D) growth strategy review E) action plan
Drum buffers are:
A) A safety margin separating different projects scheduled to use the same resource. B) Extra safety that is applied to a project immediately after the use of the constrained resource. C) A constraint separating different projects that requires a common buffer. D) Extra safety that is applied to a project immediately before the use of the constrained resource.