Define credibility and provide an example of what you might include in a speech in order to appropriately

establish your credibility.

What will be an ideal response?

Credibility refers to the audience's perception of a speaker's believability, which is comprised of
competence, experience, character and charisma.

Communication & Mass Media

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PR firms generally do not use Facebook or MySpace because they consider social networking sites unreliable

Indicate whether the statement is true or false.

Communication & Mass Media

Upon what type of reasoning do most case studies depend?

a) Deductive b) Inductive c) Reductive d) Pluralistic

Communication & Mass Media