As the advertising person on an IMC project, you have been asked by the public relations department to recommend the printing process they should use for 600 T-shirts to commemorate your company's involvement in the National Day of Caring
You suggest that they go with:
A) offset lithography printing.
B) rotogravure.
C) letterpress printing.
D) screen printing.
E) stencil-style printing.
C
Business
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managers should ask questions to determine what rewards are valued by employees when utilizing Expectancy Theory to motivate workers
a. true b. false
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Assume a survey asks teens: "How many 20 oz. sports drinks do you drink in a week?" If you wanted to compare the answers you would test for the difference between two:
A) averages B) percentages C) metrics D) brands of sports drinks E) hypothesized values
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