Devaluation means that more of the home-country's currency is now needed to buy the same amount of a foreign currency

Brand spiraling is using:

A) various online advertising techniques to develop a brand B) interactive marketing methods to build Web traffic C) traditional media to promote and attract customers to a website D) viral and permission marketing coupled with database technologies

Which is associated with traditional marketing rather than guerilla marketing?

A) measure success by sales B) measure success by profits C) based on psychology and human behavior D) aims messages at individuals and small groups