PR objectives that express a resulting outcome should prioritize which one of the following?
a. how easily the outcome can be adjusted
b. how well the outcome addresses the problem at hand
c. how the outcome reflects leadership’s values
d. if outcome will have lasting effect
b. how well the outcome addresses the problem at hand
Communication & Mass Media
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Moods such as cheerfulness and warmth are contagious among work group members
Indicate whether the statement is true or false.
Communication & Mass Media
What three characteristics of your audience should you try to assess while you are delivering your speech?
What will be an ideal response?
Communication & Mass Media