Which of the following statements about magazines as an advertising medium is true?
A) Magazines have long lead times and deadlines that can reduce flexibility.
B) Magazines have not benefited from advances in communication technologies.
C) Magazines typically use a mass marketing strategy.
D) Magazines do not accept local advertising.
E) Magazines have poor reproduction quality of images.
A
Business
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Which of the following is the most widely used method for rating attributes?
A. Behaviorally anchored rating scales B. Mixed-standard scales C. Behavioral observation scales D. Graphic rating scales E. Critical-incident methods
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The implied warranty of merchantability does not apply to sales or leases by nonmerchants or casual sellers
Indicate whether the statement is true or false
Business