What is the function of pricing in the marketing mix?
A) assessing customer needs and values
B) developing policies that generate revenue
C) increasing the desirability of the product to buyers
D) transporting products to customers quickly and inexpensively
B
Business
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Which financial statement includes a specific date in its heading?
A) Statement of retained earnings B) Statement of cash flows C) Income statement D) Balance sheet
Business
________ is a ranking scale in which numbers are assigned to objects to indicate the relative extent to which some characteristic is possessed
Thus it is possible to determine whether an object has more or less of a characteristic than some other object. A) Ordinal scale B) Interval scale C) Ratio scale D) Nominal scale
Business