Jake started to watch The Amazing Race so that he could engage in the lunchtime discussion about the show with his coworkers. In terms of uses and gratifications theory, his use is based upon _____

a. information
b. personal identity
c. integration and social interaction
d. entertainment

Answer: c

Communication & Mass Media

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When the brain is selecting stimuli from all those that surround us, __________ are most

likely to be selected. A. stimuli that do not change B. stimuli that are less intense C. stimuli that are novel or unexpected D. stimuli that do not move

Communication & Mass Media

Some of the proposed cuts included ______.

A. enrollment cuts B. elimination of staffing and programs C. closing schools D. changing the academic calendar

Communication & Mass Media