What is a benefit to using visual aids during a speech?

A. Visual aids determine the context of the speech.
B. Visual aids eliminate noise.
C. Visual aids can replace a lengthy discussion.
D. Visual aids improve comprehension and retention.

Answer: D

Communication & Mass Media

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Which type of media kit has the advantage to expand the potential audience of consumers, bloggers, online forums, and websites?

a. Digital media kit b. Traditional media kit c. Media advisory kit d. News pitching kit

Communication & Mass Media

For the American Academy of Dermatologists CSR campaign, which of the following would be a good tool to increase awareness?

a. writing additional secondary objectives b. surveys mailed to large mailing lists c. beach parties with sunscreen giveaways d. media outreach program targeting general media as well as African American-focused media

Communication & Mass Media