Which social media users are most driven by personal gain?

A. unworried users
B. self-centered users
C. sharing users
D. protective users

Answer: B

Communication & Mass Media

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John Campbell's News-Letter was:

a. "published without authority" b. interesting and colorful in appearance and content c. unprofitable d. widely circulated e.all of the above

Communication & Mass Media

Research shows that the top driver of a company’s reputation is its ability to provide quality products and services at a good value. What is the second strongest driver of a company’s reputation?

a. degree of employee engagement b. a company’s positive influence on society c. a company’s brand equity and loyalty d. organizational culture and climate

Communication & Mass Media