Assume that government and insurance providers pressure physicians to prescribe generic drugs whenever possible. For the producers of branded drugs, this change represents

What is the first step in creating a competitive framework?

A) gathering selected information about each competitor B) identifying the company's competitors C) creating a unique product/service identity D) analyzing the company's message to consumers

Article 4A of the Uniform Commercial Code establishes the ________

A) requirements for negotiable instruments, such as checks B) rules and principles that regulate bank deposit and collection procedures for checking accounts offered by commercial banks C) rules that regulate the creation and collection of and liability for wire transfers D) guidelines for ownership of securities by investors