Advertising campaigns are most related to:
a. message development
b. media selection
c. budget
d. intended audiences
e. all of the above
Answer: E
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When stepping off Air Force One, President Nixon would hold his hands up and use two fingers to convey a "V" for victory. In this example, Nixon was using what form of body movement to convey meaning?
A) Adaptor B) Regulator C) Emblem D) Illustrator E) Neutralizer
Which item below is NOT a good suggestion for an informational interview?
A. Use the company website and other sources to learn as much as you can about the company. B. Prepare by learning as much as you can about the person you are going to interview. C. Come prepared with 5 to 10 questions as your guide. D. Be prepared to criticize at least one aspect of the company's policies or practices.