The Publishers Clearing House Sweepstakes would be considered an example of a sales promotion.?
a. True
b. False
ANSWER:
True
Communication & Mass Media
You might also like to view...
A blockbuster movie shown on television would be considered
A) authentic performance. B) mediated performance. C) artistic performance. D) recorded performance.
Communication & Mass Media
Michelle tells you that she plans to deliver her speech from her formal outline. In
light of the textbook's discussion, how would you respond to her? A) It makes good sense to have the complete record at your disposal. B) The advantage of doing so is the audience will see that you're well prepared. C) Doing so is okay, provided you transfer the complete outline onto note cards. D) Doing so is unwise as you may be tempted to read rather than speak to listeners.
Communication & Mass Media