Democratic leaders remain aloof from active group participation

To measure audience action, an NGO assigns a PR firm. What should the PR professionals be careful aboutso they can achieve the desired outcome?

a. Objectives should motivate the public b. Objectives should be abstract c. Objectives should not be connected to the organization d. Objectives should be able to push boundaries

A good thesis statement must be able to fulfill all of the following functions except:

A) State a specific claim. B) Signal the parts of speech. C) Indicate a significance and relevance. D) Express a single unified purpose.