What is the preferred term for the group that “generally exercises the greatest influence on beliefs, values, perceptions, communication patterns, and customs of a culture?”

Coherence

a. refer to how symbols are arranged. b. refer to what symbols mean. c. help us interpret verbal communication within a given context. d. refers to "making meaning." e. illustrates rules we use to manage talk and create social realities.

Identify the two criteria by which all evidence is judged

What will be an ideal response?