The process of studying how to exploit a firm's resources to achieve short-term and long-term marketplace success, deciding upon a course of action, and flexibly updating it as learning occurs during implementation is _______
a. understanding firms as customers
b. crafting market strategy
c. customer relationship management
d. market sensing
b
Business
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The response to an impasse in labor negotiations is usually
A. a strike. B. a lockout. C. a court order to force collective bargaining. D. a strike and a lockout. E. a lockout and a court order to force collective bargaining.
Business
Women have made great strides in all the following ways EXCEPT ________
A) leveling the overall playing field between men and women B) achieving equal pay for equal work C) serving as CEOs at large corporations D) becoming advisors to presidential candidates and to the president
Business