Why is the new-task buy situation both a great opportunity and a challenge for a marketer?
What will be an ideal response?
In a new-task buy, decision participants put forth substantial effort to collect information and so are positioned to be influenced by a marketer's message; these situations are likely to be competitive, as other marketers also want to establish a relationship with the buyer.
Business
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Both product development strategies and diversification strategies involve ________
A) selling a company's current products B) selling in a company's current market C) selling in new as well as existing markets D) developing a new product E) leaving the current market
Business
Only individuals may file a petition under Chapter 13 of the Bankruptcy Code
Indicate whether the statement is true or false
Business