Marshall McLuhan strongly believed that the content of the messages that we are transmitting is less influencing than ______.

A. the medium itself and the experience from using it
B. the face-to-face conversations that we have
C. the impact of social forces
D. none of these, the content is the most influential

A. the medium itself and the experience from using it

Communication & Mass Media

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Cicero discusses two important tasks required of effective

speakers. They are: a. Choose the topic and prepare the introduction. b. Establish your key points and put them in an orderly sequence. c. Research the topic and deliver your presentation with skill. d. Analyze the audience and enhance your credibility. e. Analyze your audience and the logistics of the occasion.

Communication & Mass Media

The biggest news story following the Civil War was

a. impeachment of Andrew Johnson b. murder of Abraham Lincoln c. invention of the automobile d. South's resistance to Union control

Communication & Mass Media