Which of the following is a very popular marketing research method that enables the marketer to determine how customers value different levels of product attributes?
A) cohort analysis
B) conjoint analysis
C) segmentation analysis
D) market analysis
B
Business
You might also like to view...
A broader definition of "law" also includes social practices or customs
Indicate whether the statement is true or false
Business
Factors that can make it easier to perform a behavior are:
a. unmet expectations b. forward integration c. backward integration d. economic rewards e. minimal distractions
Business