A ________ is the limit approached by market demand as industry marketing expenditures approach infinity for a given marketing environment
A) sales budget
B) company sales forecast
C) sales quota
D) company sales potential
E) market potential
E
Business
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Which of the following stages of the new product development was Evelyn involved in when she set up a demonstration booth to learn about consumers' feelings toward her vacuum cleaner?
A) concept testing B) marketing strategy development C) idea screening D) commercializing E) crowdsourcing
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When receiving feedback, it is okay to ask the feedback-giver for some time to sort out your feelings before responding
a. True b. False
Business