What is the best strategy a speaker can use to persuade the audience?
A. Ask for small changes in beliefs, attitudes, values, or behavior.
B. Focus on making assertions rather than presenting evidence.
C. Ask for large changes in beliefs, attitudes, values, or behavior.
D. Speak about ideas the audience may disagree with at the beginning of the speech.
Answer: A
Communication & Mass Media
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When a company uses the neutral phrase "laid off" to describe closing a plant that employs five thousand workers, the phrase is an example of
a. a euphemism. b. a tag question. c. a jargon. d. an oxymoron.
Communication & Mass Media
Examples help audience members check their understanding of a speaker's message
a. True b. False Indicate whether the statement is true or false
Communication & Mass Media