Instead of bragging in one's body copy, a better approach is to:
a. Employ a rational approach toward the product
b. Tell your readers what' your product will do for them
c. Rely more heavily on visual elements
d. Create a bullet list of benefits
b
Communication & Mass Media
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Listeners are more likely to be persuaded if you help them solve their problems or meet their needs
Indicate whether the statement is true or false
Communication & Mass Media
Which of the following is NOT a basic style of delivery?
A. read B. extemporaneous C. memorized D. impromptu
Communication & Mass Media