Debbie is concerned that her health insurance coverage is inadequate. Which of the following is the best reason for her to purchase an indemnity-type medical expense policy?
A) It will pay the difference between what her other insurance covers and her actual expenses.
B) It will pay all or part of her deductible.
C) It will pay a specified per-day benefit.
D) It will pay a percentage of her coinsurance.
Ans: C) It will pay a specified per-day benefit.
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Alcatel-Lucent, the French telecommunications equipment manufacturer, has launched a service that sends tailored text messages when smartphone users are near a specific location, such as a store, hotel, or restaurant
This capability can help in all of the following ways except: A) text messages can be sent to smartphone users who are in the vicinity. B) offering special deals to smartphone users who happen to be in the vicinity. C) promoting mobile campaigns which will reach smartphone users. D) obtaining demographic information about the smartphone users. E) locating smartphone users for delivering products or services.
The risks associated with learning to do business in a new culture are less if the firm:
A. engages in global strategic coordination. B. imposes strict marketing guidelines on how to do business. C. enters a greenfield venture in the host country. D. realizes substantial location economies. E. acquires an established host-country enterprise.