A researcher who has no concern for issues of control or the ability to generalize, instead choosing to focus on providing rich descriptions would be following the ________ to knowing things.
A. positivistic/empirical approach
B. scientific approach
C. critical approach
D. interpretive approach
Answer: D
Communication & Mass Media
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For a persuasive speech to be successful, the speaker must be perceived as honest. This is best
established by ________. A) focusing only on your argument for or against the topic B) adjusting the facts to support your claim C) addressing counter arguments D) using excellent presentation aids
Communication & Mass Media
Media logic is a feature of mediatization that connects media ______ to media ______.
A. creators; viewers B. content; distributors C. organization; presentation D. production; effects
Communication & Mass Media