Consumer researchers have adapted some of Sigmund Freud's ideas. In particular, his work highlights the potential importance of ________ that influence(s) our purchases

A) rational thinking
B) unconscious motives
C) conscious motives
D) deviant behaviors

B

Business

You might also like to view...

Unlike IFRS, under Japanese GAAP, inventories may be valued at:

A. cost. B. market. C. lower of cost or net realizable value. D. lower of cost or market.

Business

Storing cash in a company safe is an application of which internal control principle?

A. Segregation B. Establishment of responsibility C. Documentation procedures D. Physical controls

Business