Typically in the ________ section of the business plan, managers will provide a discussion of
competitors or potential competitors and why the product will have a competitive advantage.
A) marketing and sales plan B) executive summary
C) products and services D) market analysis
C
Business
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In life insurance, beneficiary succession is the method used to determine who will receive death proceeds. If the primary beneficiary is not living upon the death of the insured who will receive the payment?
A. Third party beneficiary B. Revocable beneficiary C. Irrevocable beneficiary D. Contingent beneficiary
Business
Which of the following would allow a company to avoid the expense of creating, developing, and maintaining a brand?
A) licensing B) co-branding C) multibranding D) bundling E) patenting
Business