Much of the television advertising that is seen by Americans during a campaign consists of __________

If research has a heuristic influence, follow-up research is likely to be

A) highly systematic and scientific. B) useful, but not necessarily systematic. C) less important to the furtherance of knowledge. D) discounted; such work is not valid.

The results of most case studies are presented

a. as a narrative description b. in terms of differences among means c. as a multiple baseline experiment d. through graphic analysis e. by the nomothetic method