Which of the following pricing objectives does an organization adopt when it sets the price of its
products with the view to make as great a financial gain from product sales as possible, often
using demand curves?
A) product-quality leadership pricing objective
B) profit maximization pricing objective
C) survival pricing objective
D) market share maximization pricing objective
B
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A real estate licensee who receives an offer must
A) present offers from highest sales price to lowest price. B) present any offers in the order they were received. C) hold offers to make sure all buyers have a fair chance at the property. D) present the offer as quickly as possible.
Ed knows that his basement leaks, but doesn't disclose this is Sally, the buyer. Ed also instructed his agent to keep the information confidential. After the sale closes, Sally finds out that the basement leaks, and she sues for fraud and misrepresentation. Sally can sue:
A. the listing agent only B. the seller only C. both the listing agent and the seller D. no one, under the doctrine of caveat emptor