Subscription networks focus on

a. maximizing ratings.
b. avoiding reruns.
c. maximizing subscriber revenue.
d. offering higher sell through rates.

c

Communication & Mass Media

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Styles Theory of Leadership's approach to leadership is "Match the leader to the job."

Indicate whether the statement is true or false

Communication & Mass Media

Public Relations developed in

A. the late 1800s. B. the early 1900s. C. the 1940s. D. the 1950s. E. the 1960s.

Communication & Mass Media